The Full Story
About
Our Story
Samrosa started in 2022 as a passion project between my daughter and me. She came up with the name Samrosa, which means "beautiful"—the perfect word to capture the spirit we wanted to share. We built our first online store ourselves, inspired by the relaxed, colorful lifestyle of Ibiza. We offered furniture, clothing, and decor, and promoted our store on Facebook and Instagram. But despite our efforts, we struggled to make sales.
Still, we didn’t give up. In 2025, I took a bold step forward and opened a physical store in La Cala Finestrat, on the beautiful Costa Blanca. Along with it, I launched a brand-new webstore focused on what our customers love most—trendy and affordable clothing, bags, and shoes. Samrosa is now growing into the dream we always believed in: a stylish, down-to-earth boutique with an Ibiza soul.
Mission
Our Mission
At Samrosa, our mission is to build a thriving fashion and lifestyle business—both online and in-store—without limits. We believe in dreaming big, working hard, and sharing beautiful, affordable style inspired by the spirit of Ibiza. Whether you're shopping from home or visiting our shop in La Cala Finestrat, we're here to bring you timeless pieces with a modern, carefree soul.
Vision
At Samrosa, our vision is to expand our presence by opening more small shops that reflect our unique style of clothing. We believe in creating inviting spaces where customers can discover our distinct collections and experience personalized service. By fostering a strong community connection, we to share our passion for fashion and inspire individuals to express themselves through our designs.
